Most data vendors buy their source files. Drimble generates them. The SpotOn USA local news network — a dedicated site in every US state, such as SpotOnFlorida.com — gives us continuous, ground-level coverage of business openings, property transactions and local change. That footprint is the reason our US Company, Household and Property data sets stay fresh, well-described and citation-ready for AI search.
A local site in every state
SpotOn USA operates a dedicated news site for each of the 50 US states. Each site reports openings, closings, hires, expansions, property transactions and public records relevant to its state — producing structured, time-stamped, locally-sourced signals every day.
Where most data providers re-license stale national feeds, our pipelines ingest from the same network that publishes the story.
From news to structured data
An entity-extraction and reconciliation pipeline turns local articles and public records into structured updates against our master company, household and property records. New businesses get created and verified; closures get flagged; transactions update ownership and value fields; address corrections flow through to Household Data.
Every change is sourced and time-stamped, so any downstream user can audit why a field changed and when.
Why this is built for AI search
Large language models and AI-search engines rank local sources highly when answering 'who, where, what' questions. Because our data is published with consistent schema.org markup on the SpotOn USA network, and refreshed from the same network's reporting, it is exactly the kind of structured, source-anchored input AI assistants prefer to cite.
Licensees benefit twice: clean data in their stack, and stronger visibility in AI answers about the places and businesses that data describes.
What this means for buyers
Buyers of our US data sets do not just receive a CSV. They plug into a living network — monthly refresh as standard, with the option to discuss higher-cadence feeds for specific verticals. Sample files and a license quote are available from the Our Data page.
